dewback’s Neighborhood

Michael Jackson cupcakes. Arsenal cupcakes. Twitter cupcakes. Skull and crossbones cupcakes. Cupcakes with glitter and sprinkles and handmade ricepaper flowers. So many cupcakes!

 
Crumbs and Doilies make delightful iced cupcakes and they like to use MOO cards to spread the word. We caught up with them to find out how MiniCards and cupcakes are made for each other...

What made you decide to try MOO MiniCards?
We thought it seemed like a really fun idea! With the low minimum order we figured it was worth having some made up, just to see what they were like. Our cupcakes are very visual and part of their appeal is the uniqueness of each order - so having a way of printing lots of different designs in one print run was a very attractive prospect for us.

How do you use MOO cards to promote your cupcakes?
It's still quite early days as we only took receipt of our first delivery quite recently, but we're looking at including a few cards with each private order - like a fun and collectable freebie for people to keep and show their friends.

What do you consider to be the advantages of a MiniCard over a traditional sized business card?
They're smaller! It's a fun way of showing off some of our imagery in a unique and eye-catching way. There's also something about the colourful variety in miniature form that seemed to fit well with our mini-cupcakes.

You can now upload your own images for the front and back of the MiniCards - we see you've taken advantage of this in your designs...
Yes, we designed the 'back' image based on our company logo and 'sprinkles' design. We liked the fact we could use our full branding - the templates are great - but this works much better for us, as a small business. The cards are really cute, and likely to be kept, so featuring our branding loud and clear means the next time people want cupcakes, our details are there, used as a bookmark or pinned to the fridge.

Any plans to use MOO cards in other ways to promote your business?
We're thinking of punching a hole in a MiniCard and using it to secure a ribbon round a box of cupcakes. We've seen this a few times on Flickr, and it seems to work really well.

We've been really impressed with the quality and finish of the MOO printing, so we're definitely considering using more of MOO's custom products for special occasions. Christmas has only just finished but we're already planning for Valentine's Day!

Thanks for talking to us, Crumbs and Doilies!
If you're a cupcake fan, check out their Flickr stream too.

Well, it's Christmas at last, and from the sound of you all on Twitter your cards are sent, and your presents wrapped. It's been great hearing all your cries of delight recently, as your poor postmen and women have struggled with packages through the snowy weather! Hope those of you who have time off over the festive season get everything you wish for, and those who are working have more fun than you might be expecting. We've published the dates we're working over the holidays, so if you find yourself in the office, you might well have company here in the UK, or over with the MOO Crew in the US. We've had a great few weeks spotting unique gifts and ideas created with MOO, here's a few of our favourites: A tetrabox advent calendar, by Bcome Also by Bcome, this lovely looking memory game, complete with a great pattern on the back: This super-cute Mosaic Frame, created by thisiswoly. Filled with 20 Minicards, it features the beautiful baby Sarah. These wonderful looking alphabet game cards, by taraghb, which look like they were as fun to make as they will be to use! And last but not least, look at this! another entry into our MiniCard Gift Box competition! Created by emusing-emma, it's really bought an extra flutter of Christmas cheer into MOO Towers. We love his little sledge! Fancy joining in the fun? Closing date for entries to our competition is midnight PST 28th December 2009. Why not grab some festive paper, and see what you can do! More competition details can be found right here. And now all that remains for me to say is a Very Merry Christmas and Happy Holidays from everyone at MOO!

Well, the last order dates for the holidays have passed, and Santa's final sacks of festive MOOs are filling up fast. We're still taking new orders though, and we'll be shipping them out as fast as we can - so don't hesitate to order thank you cards for all your lovely pressies!

Just so you know, here's our warehouse and customer service closure dates over the holiday season.

Thursday 24th December - LIMITED HOURS: we'll be shipping orders in the morning, but going home in the afternoon to wrap presents.
Friday 25th December - CLOSED : we'll be at home feasting on mince pies and turkey.
Monday 28th December - UK CLOSED: we'll be buying new trousers to fit our expanded waistlines!! (please note this is a UK Holiday only).
Tuesday 29th December - OPEN: business as usual.
Wednesday 30th December - OPEN: business as usual.
Thursday 31st December - OPEN: business as usual.
Friday 1st January - CLOSED : we'll be trying out our New Year resolutions and nursing hangovers.
Monday 4th January - OPEN: that's it, holidays over, back to work!

It's also important to note that our StickerBook turnaround in the UK is severely delayed over the holidays. Any orders placed after the 20th December will not be dispatched until the week of the 4th January.

That's all for now - Merry Christmas and Happy Holidays from the MOO Warehouse Crew!

First, we're happy to announce that the team has identified and fixed the issue with the YouTube conduit; you can now find and add videos from YouTube to your library and posts. As always, thanks for your patience!

The other news we have today is about a new addition to the Six Apart family: TypePad Micro, a new free level of TypePad that is streamlined for microblogging. We see a new form of blogging emerging that lives between the quick status updates of Twitter and Facebook and the long-form posts of "classic" blogging; TypePad Micro is designed to meet that need. You can read more about TypePad Micro in Chris Alden's post on the Everything TypePad blog.

TypePad Micro

10 comments

A lot of the new capabilities we've added to TypePad this year were actually inspired by some of the best things about Vox: favoriting, member profiles, a dashboard to follow other bloggers, and easy ways to post content from other social media sites. But the things that make Vox different from TypePad are still there: Vox has always been -- and still is -- the best place for "friends and family" blogging, where you're in control over who sees what. TypePad, on the other hand, is built for the blogger who wants, no, craves, attention.

Do you have a passion or interest you want to share with people beyond your Vox neighborhood? If so, we'd love it if you tried out TypePad Micro. Maybe you've always wanted to start that obsessive blog that's just about waffle restaurants. Or want a place to share videos of your favorite band (Jonas Brothers, anyone? Anyone? ...). TypePad Micro's great for those topic-specific blogs. Take it for a spin and let us know what you think.

On the Vox front, our designers are working on some cool new themes (coming soon!). We'd also love to hear your thoughts about where we should take Vox in the coming year. What are the key things you'd like to see for Vox? If you've had a chance to use TypePad this year, what are the features there that we should bring over to Vox? And, if you're thinking big thoughts, how could we connect the Vox and TypePad communities in order to bring together bloggers and their shared passions? Your feedback is really important to us, so please leave a comment here, or shoot me a message.

And again, thanks for your patience as we found and fixed the YouTube bug!

~ daisy

Well, the weather outside is frightful and the MOO warehouse staff are getting ready for the Holiday rush. Our trusty elves are enjoying their last silent night before a few weeks of rigorous stocking stuffing. Soon your MOO orders will be walking in the air and climbing down your chimney.

You'll need to make sure you get your orders placed before our cut off dates, as we would not want you to have a blue Christmas. We thought you may want to see some of our packers at work in the MOO grotto, so here are some festive snap shots from our Rhode Island office...

If you're worried about your cards getting stolen by frosty the snowman, then we are offering a London, UK collection special. If you want to collect your order, simply send us your order number via the contact form, quoting your order number and "COLLECTION" in the subject line. We'll then flag your order for collection and give you instructions on how/where to collect your order. This is for a limited time only (until the 16th December), so be sure to get your order in ASAP.

As many of you have noticed, the YouTube Conduit is not working. I am so sorry about this; I know how frustrating it is.

The team is looking into how to get this fixed and I will update you as soon as I hear something. In the meantime, not all is lost... There is a work-around for posting videos.

When you're in the Compose Screen, just click on "embed." Ignore the fact that it says "Widget" before everything because you can definitely use this to embed videos as well. You'll just need to input the embed code from the video, enter a title (if you want) and hit OK.

It might not show up perfectly in your compose screen, but when you hit "Save," your video should appear just the way you wanted it to.

Hopefully this will allow you to keep posting videos while we figure out what's happening on our end.

As always, thanks for your patience.

~daisy

Freelance life can be tough. Long gaps between commissions. Accounts departments who just can't seem to find your invoice. Not to mention the ever-present need to get your work seen by the people who count.

Jonny Wan, a freelance illustrator from Sheffield, knows all about that. A graduate of the Manchester School of Art, he's constantly striving to ensure his unique illustrative style (think abstracted facial expressions, patterns, symmetry and hand-drawn lettering) snags the attention of creative directors everywhere – and he does so via Business Cards and Postcards from MOO.

MOO first caught his eye at his university degree show, where he noticed that all the students' cutest promo materials were produced by the same company – MOO! Then we tempted him with a free Business Card sample, giving him a chance to try our ordering software ("simple, logical and gives the user complete control") and evaluate our print quality and finishing ("very pleasing"). Duly hooked, Jonny ordered a set of Postcards and some Business Cards featuring a range of his work, and is preparing to send them off to art directors as we speak.

As an illustrator, working in a visual medium, presentation is very important to Jonny. "I like to make little promotional packs of my postcards and business cards", he says. "I send them out packaged in self-seal clear bags. It's good to put real thought into how the art director receives your promo materials – it's boring to just whack some cards in an envelope."

Like many creative types, Jonny's happiest when he's working, even between commissions. An example of this is his self-initiated "Can't Afford It" project. Whenever he wants an item of clothing he can't afford, he draws it instead! Eventually to be self-published as a book, working like this helps him improve his work rate, hone his Photoshop and Illustrator skills, and keep his unique style fresh and ever-evolving.

No matter how his style develops, MOO's short print runs means that his promotional materials are always in step with his latest work. "As an illustrator, your style is always changing and improving. The last thing you want is to end up with a thousand cards of the same design. You need to keep existing and future clients up to date with your freshest, latest work, because essentially they will hire you based on what they see on your promo material. It's no good for an art director to commission you only to find that your illustrative style has changed or moved on." He laughs. "After all, you wouldn't be happy buying a Jay-Z CD to find a Metallica disc inside, right?"

When designing his cards, Jonny also took advantage of a new feature that allows users to upload images for both the front and the back of the Business Cards. "Anything that gives you more options allows room for creative control – and it's that kind of flexibility that keeps me coming back to MOO. The ability to upload images for both sides of the Business Cards enables you to make the cards completely unique."

"A business card is usually the first point of contact between a new client and an illustrator, so it's important your card jumps out at people while being straight and upfront with your contact details. The fact that the cards can be individual rather than generic also gives a sense of professionalism – people can be impressed that you've put the effort into designing your own cards. A little effort can go a long way."

Jonny's constantly thinking of new ways to promote his work using MOO products. "I love the Stickers – I can see them being a very unique selling point. They're a little different and unexpected, which is beneficial in an industry where everyone strives to promote themselves in a unique way."  

MiniCards appeal to him for the same reason. "MiniCards are great because they get straight to the point and don't take up a lot of space. Art directors get bombarded with samples every morning. They open their mail and have to make snap decisions about what to keep and what to chuck."

"They're more likely to pin a MiniCard onto their noticeboard than, say, a leaflet, because they know it won't take up a lot of space. And if your work's on their noticeboard, they're more likely to bear you in mind when it comes to commissioning. And that's what it's all about!"

Thanks for talking to us Jonny! We look forward to seeing more of your work soon.

Like Jonny's work? He's available for commissions so get in touch, and say hello from us too.

Go forth and fill your libraries with media.

Seriously, thanks to everyone for being so amazing and patient. You are the reason I love Vox.

~daisy

I was just told that the Amazon Conduit will be fixed by tomorrow. I will post here as soon as I get word that it's back up and running.

I know this has been frustrating and I am sorry there wasn't more I could do to make it less so. I really appreciate your patience though.

Cheers,

daisy